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News releases from the manufacturers, aftermarkets, and associations.

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Model Year 2017 Snowmobile Sneak Peek Tour

The new 2017 snowmobiles are here and there’s no better way to experience the new models and learn about the latest technology then by visiting a manufacturer’s Sneak Peek tour location in your area. Once again Yamaha, Ski-Doo and Polaris have teamed up to bring their latest new snowmobile models with a tour starting in […]

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2017 Model Snowmobile Release – Arctic Cat

Grab your iPod, go to iTunes and listen to AC/DC’s Thunderstruck while you read this, because Cat lovers rejoice…Thundercat is back! You maybe had an idea that the Cat/Yamaha relationship would bring something big to both camps, and you read about Yamaha’s Sidewinder. Well, Arctic Cat’s version is the Thundercat and it’s full of Cat […]

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2017 Model Snowmobile Release – Yamaha

There is big news from the Yamaha camp, and that is the reintroduction of a Yamaha 2-stroke motor. More on that later. Even bigger news, however, is the second manufacturer to introduce a brand-new motor for 2017. It’s got more power than any production motor ever produced for a snowmobile and it’s a 4-stroke. Oh, […]

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2017 Model Snowmobile Release – Polaris

Over the years, Polaris has taken a lot of chances. Sometimes they win, sometimes they don’t, but when they became the first company to make the independent front suspension a mainstay, they won. The Indy has been iconic in the Polaris brand since its introduction in 1980. It seemed “everybody had an Indy” and it […]

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Polaris® Acquires 509

Polaris Industries Inc. today announced the acquisition of 509, an aftermarket leader in snowmobile helmets and goggles. 509, a privately owned company based in Spokane, Wash., joins Polaris’ growing portfolio of aftermarket apparel and accessories brands, which includes Klim®, Kolpin®, and Pro-Armor®. The terms of the transaction were not disclosed. “We are always exploring opportunities […]

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Polaris Redesigns Snow Trails RiderX App

Polaris Industries Inc. announced today the release of its completely redesigned Snow Trails by RiderX®. At the core of this must-have mobile application for snowmobile enthusiasts, is a new map, purpose-built with feedback from over 250,000 hardcore riders. The all-new Snow Trails by RiderX takes the riding experience to the next level with offline functionality. […]

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